CHARLES LAI ©2025
Visual Identity, Art Direction,

Photography, Graphic Design

Based in Tokyo, work for global

hello@charleslai.jp
Behance, Instagram, Linkedln

CHARLES LAI ©2025
Visual Identity, Art Direction,

Photography, Graphic Design

Based in Tokyo, work for global

hello@charleslai.jp
Behance, Instagram, Linkedln

AIUEO / お〜ちる

お – 落ちそう This one’s all about the edge. “お” feels like it’s constantly on the verge of falling — like a chunky piece of stone teetering on a digital cliff. It’s heavy, but somehow playful, like a character that’s not sure if it wants to stay put or give in to gravity. That moment before the fall? That’s the whole mood.